CASE 3 A GRINGO MANAGER IN MEXICO In Tutorial Library

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TITLE: CASE 3 A GRINGO MANAGER IN MEXICO

UNIVERSITY / INSTITUTE: Purdue University

CLASS / COURSE: MGMT 38000

QUESTION DESCRIPTION:

MGMT 38000 INTERNATIONAL BUSINESS

CASE 3: A GRINGO MANAGER IN MEXICO

Ted Dorman was looking forward to his new assignment as plant manager at a newly formed American-Mexican joint venture in Guadalajara, Mexico. The American company, Sterling Metal, produced hardware and decorative fixtures for furniture manufacturers in the United States and Mexico. The new joint venture was an attempt to lower labor costs by operating in Mexico.  .................

 

Discussion Questions:

  1. What mistakes did Ted make in his management of SterMexicana?
  2. Is Manuel responsible for any of the difficulties presented in the case?
  3. What should Ted do now to correct the situation?

 

 

 

SOLUTION DESCRIPTION: Completed Solution is attached. Click on Buy button and then download file to get full solution.

SUBJECTS / CATEGORIES:
1. Marketing
2. Strategic Business Management

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