Case: The Activision Blizzard Merger In Tutorial Library
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TITLE: Case: The Activision Blizzard Merger
CLASS / COURSE: Strategic Management
This Tutorial has solution to the case study "The Activision Blizzard Merger"
1. Why this corporate strategy? In other words: Why diversify? or Why vertically integrate?
2. Why this tactic? In other words: Why an alliance? or Why build it out yourself? or Why a merger/acquisition?
3. Why this company? explain why these companies specifically (assuming the company isn't building it out themselves).
its is only supposed to be 3-3 pages
when answering the first question: address why vertical integration or why diversify in the following economies scopes:
-from operational scope (core competence and such..)
-from the financial economies of scope (capital allocation, risk reduction and such)
-anticompetitive economies of scope (multi point competition..etc)
-employee incentives to diversify
for vertical integration, discuss it in the following:
-threat of opputurtunism
you're going to choose on or the other based on the case
for question 2, its going to be either alliance, build out, or merger/aquisitoin and you have to answer it in the following:
and the last is why this company, what are the benefits, disadvantages..what do they gain ..etc etc.
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SUBJECTS / CATEGORIES:
1. Marketing 2. Business and Finance Case Studies 3. Strategic Business Management
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